Njengomthengisi we-Amazon, ukufumana umthengisi ofanelekileyo kubaluleke kakhulu, kuba imveliso inquma ukuba unokwenza inzuzo okanye hayi Umnikezeli olungileyo uya kwandisa iindleko zakho zenzuzo.Ke ungabachonga njani ababoneleli abasemgangathweni?Ngawaphi amaqonga okufumana ababoneleli baseAmazon?
Isishwankathelo soLuhlu lwewebhusayithi yomthengisi weAmazon China
I-Alibaba ngomnye wababoneleli beshishini behlabathi be-intanethi.Iphatha ishishini ngakumbi kunayo nayiphi na enye inkampani ye-e-commerce.Ikomkhulu e-China, inkampani ineewebhusayithi ezintathu: Taobao, Tmall kunye ne-Alibaba, kunye nezigidi zabasebenzisi.Ikwabonelela ngezigidi zabarhwebi kunye namashishini.Ngamafutshane, uninzi lwabantu oluqhagamshelwe kwintengiso kwiAmazon kusenokwenzeka ukuba banxibelelana noAlibaba.
I-AliExpress, ngokungafaniyo ne-Alibaba, ide ibe ngumnikazi we-AliExpress kwaye iyisebenzisela ukwandisa ishishini layo ngaphandle kwe-Asia, iinkampani ezinomngeni ezifana ne-Amazon kunye ne-eBay.I-AliExpress inikezela ngeemveliso ezikumgangatho ophezulu kumaxabiso emveliso emincinci.I-Alibaba ithande ukurhweba nabo bayithengisa kakhulu.
Yasekwa kwi-1998, i-Made-in-China inembali ende yokubonelela ngeenkonzo ze-B2B kunye neemveliso.Ithathwa njengeqonga lesithathu le-B2B le-e-commerce elikhokelayo eTshayina.Umbono wale nkampani kukuvala umsantsa phakathi kwabathengi behlabathi kunye nababoneleli baseTshayina.Ibonelela ngeendidi ezingama-27 zeemveliso, ezinamacandelwana angama-3,600.
I-Global Resources ikhuthaza urhwebo kunye ne-Greater China.Ishishini lale nkampani ikakhulu ekuthumeleni izinto zombane, ngakumbi iiselfowuni.Eyona shishini lale nkampani kukusebenzisa uthotho lwamajelo osasazo olwimi lwesiNgesi ukukhuthaza urhwebo lokuthumela ngaphandle phakathi kwe-Asiya nehlabathi kwimiboniso yorhwebo nakwi-intanethi.
Inethiwekhi yaseDunhuang ibonelela ngezigidi zeemveliso ezisemgangathweni ngamaxabiso athengiswayo.Banikezela nge-70% yexabiso eliphantsi kunamaxabiso aqhelekileyo emarike, ukubonelela ngenzuzo enkulu kubathengisi beAmazon.Abanye abantu baye baqaphela ukuba inani leebrendi ezaziwayo kwi-Intanethi yaseDunhuang alihambelani nezinye iiwebhusayithi, kodwa yeyona nto ilula ukuyisebenzisa iwebhusayithi, kunye nokuhanjiswa kwangexesha kunye nenkonzo elungileyo.
Ukuze ugweme ukukopela abathengisi, abathengisi base-Amazon kufuneka banikele ingqalelo kule miba ilandelayo
1. Inkonzo:
Ngamanye amaxesha inkonzo engekho mgangathweni yababoneleli-nkonzo inokujika ibe yingxaki enkulu kwaye iphele ineendleko ezingaphezulu kunenzuzo.
Ndikhumbula iminyaka emininzi edlulileyo, umthengisi waxuba iilebhile zeemveliso ezimbini kunye, iindleko zokuhambisa indawo yokugcina kunye nokuphinda ubhale kwakhona imveliso ngokukhawuleza idlule ixabiso lemveliso ngokwayo.
Ukugweba inkonzo yababoneleli bakho, ndicebisa ukuba uqale ukusukela okokuqala unxibelelana nabo kwii-imeyile zakho: Ngaba bayakhawuleza ukuphendula?baphendula ngembeko nangeempendulo ezihambelanayo?
Buza iisampulu: Abanye ababoneleli baya kusonga iimveliso ngokupheleleyo kwaye kakuhle, kwaye bathumele noluhlu lwezinye iimveliso ezivela kumzi-mveliso kunye nezinye iisampuli.
Kwaye abanye ababoneleli, baya kuthumela iisampulu zidlakadlaka ngokwenene, kwaye ezinye zineemveliso ezineziphene, Suka kubaboneleli abanjalo, ngokukhawuleza okukhulu,
2. Umhla wokuhanjiswa kwemveliso
Umhla wokuhanjiswa kwemveliso unxulumene nokuzinza kwekhonkco lokubonelela, kwaye ineentlobo ezininzi.Kwaye abadlali abaninzi abohlukeneyo
Ukuba ungumthengisi we-Novice mhlawumbi amaxesha okuhanjiswa ayisiyiyo enye yezinto eziphambili kuwe kodwa kufuneka uhlale ulumkile ukuhlaziya kunye nabanikezeli bakho ixesha labo lokuhambisa kunye nawo nawaphi na amanye amaqela abandakanyekayo kwikhonkco lonikezelo njengamasiko elizwe lakho okanye amaphepha aneenkampani zolungiselelo ukuze ukwazi yiba nombono ochaneke ngakumbi wexesha lokwenyani lokuhanjiswa kwemveliso yakho
Ukuba wenza imveliso eninzi okanye wenza iimveliso zemarike ezikhethekileyo okanye ezinye iimveliso zemodeli yabucala, ukukwazi komthengisi ukunikezela ngexesha yingqwalasela ebalulekileyo ekufuneka uyixoxe nababoneleli bakho.
3. Ukukwazi ukwenza utshintsho olulungelelanisiweyo
Oku kufuna isixa esithile sokuqala kunye nexesha lentsebenziswano ukwenza isiseko kunye nomthengisi wakho.
Xa ukhetha ababoneleli, zama ukukhetha abanye ababoneleli ngokuguquguquka kunye nengqondo evulekileyo, abazimisele ukusebenzisana nawe ukuphumeza utshintsho olutsha, kunye nokukwazi ukutshintsha imodeli kunye nokulungelelanisa.Ngaphandle koko, xa isikali sakho sifikelela kwinqanaba elithile kwaye amandla omthengisi akakwazi ukuqhubeka nophuhliso lwakho, kuya kuchitha kakhulu ixesha lakho kunye namandla okufumana umboneleli ofanelekileyo ngeli xesha.
4. Imigaqo yentlawulo
Kunzima kubathengisi abasaqalayo ukufumana intlawulo elungileyo kunye nexesha elide lokubhatala kubaboneleli ngenxa yokuba idla ngokuba ngumthamo omncinci weodolo, kodwa ubukhulu becala kuba bebengasebenzi kunye ngaphambili kwaye akukho kuthembana phakathi kwabo.
5. Uqinisekiso loMgangatho
Abanye abathengisi, abanako ukulungiselela abasebenzi bokuhlola umgangatho okhethekileyo ukuba bajonge iimpahla zabo kumzi-mveliso, ngoko ke ukuhlolwa komgangatho womgangatho kushiyeka ezandleni zababoneleli babo.
Isakhono somzi-mveliso wokuqinisekisa umgangatho, yingongoma ebalulekileyo onokuthi uxoxe ngayo nomthengisi wakho ukuba uMgangatho ngumba obalulekileyo kuwe.
kungcono ukucela iisampuli ze-5-10 ukuphonononga umgangatho wemveliso, inqanaba lenkonzo, isiqinisekiso sexesha lokunikezelwa kunye neminye imiba yokuhlolwa okubanzi, kwaye emva koko uthathe isigqibo sokuba yeyiphi imveliso oza kuyikhetha.
Ke singabaqonda njani ngcono ababoneleli bethu ngokubuza imibuzo?
1. Zeziphi iinkampani okhe wasebenza nazo kwixesha elidlulileyo?Ingaba uninzi lwezi nkampani luvela phi?
Nangona ababoneleli abaninzi abalungileyo bengayi kuchaza ukuba basebenze nabani, ukuba umthengisi unokuqonda apho uninzi lweenkampani zabathengi bomthengisi zikhoyo, baya kuba nokuqonda kakuhle imigangatho yomgangatho womthengisi.Kuba uninzi lwababoneleli abathengisela iMelika okanye iYurophu ngokubanzi bavelisa iimveliso ezikumgangatho ophezulu kunezo zithengiswa eAsia okanye eAfrika.
2. Ndingayibona ilayisensi yakho yeshishini?
Ngelixa abantu basemzini besenokungasiqondi isiTshayina, unokufumana umntu owazi isiTshayina kwaye unokukunceda uphonononge ilayisenisi yababoneleli kwaye ujonge uLawulo loShishino kunye noRhwebo kwiphondo ngalinye laseTshayina ukuze ubone ukuba ngaba inkampani ibhaliswe ngokwenene apho.
3. Idla ngokuba yintoni iodolo yakho yokuqala?
Uninzi lwabantu, ababoneleli bafuna ukwenza iimveliso ezininzi kuba ii-odolo ezinkulu zinokubenza bafumane inzuzo eninzi.Nangona kunjalo, ukuba ababoneleli bathembela ngokwaneleyo kwiimpawu zabathengisi bangaphandle, bahlala bekulungele ukuqala ngee-odolo ezisezantsi.Ke, inombolo yokuqala ayinakwenzeka ukuyitshintsha.
4. Kude kube nini ungenza isampuli yakho kwi-avareji?
Uninzi lwabantu lucinga ukuba kuthatha iiveki ezininzi ukwenza isampuli.Enyanisweni, kwiimveliso zempahla ezilula ezifana neehempe okanye iminqwazi, iisampuli zingenziwa ngaphantsi kweveki.Amaxesha okuvelisa iisampulu anokwahluka kakhulu, kuxhomekeke kuhlobo lwemveliso eveliswayo, kunye nenkonzo yomthengisi wakho.
5. Ithini indlela yakho yokuhlawula eqhelekileyo?
Uninzi lwababoneleli bamkela intlawulo ye-30% ngaphambi kokuqala imveliso kunye ne-70% eseleyo ngaphambi kokuthunyelwa.Oko kukuthi, abathengisi bamazwe angaphandle kufuneka bahlawule i-100% yemveliso yabo ngaphambi kokuba bafumane imveliso yabo.Ukuze ulawule ngcono umgangatho wemveliso ngaphambi kokuthunyelwa, umthengisi unokutyelela umthengisi ngokwakhe, okanye athumele iqela lokulawula umgangatho.
Ixesha lokuposa: Dec-03-2022